Trust Payments acquires customer engagement and mobile loyalty platform Mobilize Systems

August 5, 2020 Admin Acquisition, Loyalty, News

Trust Payments, the unified payments group for global pay-in, pay-out and customer journey technologies announced that it has acquired Mobilize Systems, a UK based engagement and mobile loyalty platform serving the retail and hospitality sectors. With a 15-year history, Mobilize supports millions of retail and hospitality cards in the UK and has developed a range of native app solutions.

Daniel Holden, Chief Executive Officer of Trust Payments said: “Trust Payments’ vision is to help businesses optimise their sales and customer experience. To do this, merchants need real-time transactional data analysis combined with proper insight and help with understanding how customers engage and pay for products and services. That means a single source of truth, and simplified data visualisation.”

“The acquisition of Mobilize means Trust Payments can gain a 360-degree picture of customer interaction on our platform, leading to much deeper insights for our merchants. The acquisition fast tracks our product strategy and allows us to differentiate our overall product offering by providing the building blocks we’ll need for a unique and competitive product portfolio including options such as an integrated SmartPOS and loyalty solution.”

 

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