Building and Protecting Your Brand Reputation in the Digital Age
Brand reputation management is the process of maintaining and improving the perception of a company or organization among its stakeholders. In today’s digital age, where […]
Brand reputation management is the process of maintaining and improving the perception of a company or organization among its stakeholders. In today’s digital age, where […]
Mastercard has teamed up with Lusis Payments, a global provider of payments software and technology, to offer a range of Mastercard specialist services to issuers, […]
Retailers bolstered online offerings, scrambled to retain staff and re-thought established supply chain practices as COVID altered the landscape. Monash Business School’s Australian Consumer and […]
Last week I was asked, What is Marketing? For me, marketing is a function that sells more stuff. This got me thinking to articulate a […]
Brand positioning refers to the way that a brand is perceived by consumers in comparison to its competitors. It involves identifying the unique attributes of […]
Joanna Seddon’s vision is marketing elevated to its rightful position. “We are the people responsible for the demand chain, which is growth. So why aren’t […]
Gokhshtein Media has been building its team to continue to be a leader in media coverage of blockchain and lifestyle content for viewers worldwide. By […]
Visa announced today that it is partnering with Fundbox, an embedded working capital platform for small businesses, to strengthen Fundbox’s platform with the power of […]
The UK based multi-brand, multi-category, mass beauty innovator has expanded its digital reach with native apps, continuing to challenge the health and beauty market. poq […]
Acquisition adds to recurring fee income streams and expands lodging offerings to strengthen Ascott’s leading position. CapitaLand Investment Limited’s (CLI) wholly owned lodging business unit, […]
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